From the opposing faction, although Chinese characters have their own advantages in terms of semantic expression, they have certain limitations in the design space, which makes graphic designers express related design concepts and ideas. It is difficult to realize their design potential. At the same time, with the continuous deepening of the influence of European and American graphic design concepts on the domestic design field, the demands for 3D design, dynamic three-dimensional design, etc. have led many Chinese graphic designers to focus on the coordination of lines, color rendering, etc.
There is not enough attention to the unique design beauty and value Image Manipulation Service of Chinese characters. In short, from the perspective of graphic design, Chinese characters are the greatest and most successful designs in the history of human society. It uses the simplest design elements and the most abundant and complex design methods to design one constant and simple "product" after another, and makes these products rich in connotation, perfect in structure, wide in use and far-reaching. Although in the field of graphic design, there are still some differences on the design value of Chinese characters.
However, as the concept of graphic design tends to be simple, natural and the concept of returning to nature, the value and significance of Chinese characters in graphic design will be recognized by more people in the industry. 3. The application status of Chinese characters in graphic design From the design of the mascots of the Beijing Olympic Games, it can be seen that in the current graphic design field, Chinese characters are widely used. The author found in the relevant literature that the application status of Chinese characters in graphic design mainly presents the following characteristics: First, the literaryization of graphic design of Chinese characters.