Let’s take a look at a compiled list of some of the most important ecommerce statistics you need to know. Ecommerce Statistics to Consider *Helpful numbers to put these statistics in perspective: The world population is 7.6 billion and the internet has 4.1 billion users. GENERAL ECOMMERCE STATISTICS Small retailers may see up to 30% higher mobile conversion rates compared to large retailers. An inconvenient returns policy deters 80% of shoppers. Amazon accounted for 44% of all US ecommerce sales in 2017 US shoppers spent $5 billion online during 2017’s Black Friday On average, millennials now make 54% of purchases online (versus 49% of non-millennials).
Multichannel shoppers spend 3 times whatsapp database more than single-channel shoppers. 96% of Americans have made an online purchase in their life, 80% in the past month alone. Up to 33% of online sales will result in a product return. Online orders increase 8.9% in Q3 2016, but average order value (AOV) increased only 0.2% — indicating that transactional growth is outpacing total revenue. Americans spend 64% of their shopping budget in-store, and 36% online. 40% of US males aged 18-34 say they would ‘ideally buy everything online’, compared to 33% of females in the same age bracket. 88% of shoppers characterize detailed product content as being extremely important to their purchasing decisions.
People will leave a website if they find the layout unattractive. 58% of the Top 1000 US online retailers send welcome emails. Nearly half of U.S. B2B businesses offer their full product line online Most people still want to go into a store during the holidays Ecommerce is growing 23% year over year, yet 46% of American small businesses do not have a website. Americans spend 64% of their shopping budget in-store, and 36% online. More than three-quarters of online shoppers would like their orders shipped the same day.